The best time to take couple pictures on your wedding day depends on several factors, including lighting, your schedule, and the desired vibe for your photos. Here are some tips to help you determine the optimal time:

1. Golden Hour (1-2 hours before sunset)

• Why it’s great: Golden hour refers to the period just before sunset, when the sun casts a soft, warm glow over everything. This is often considered the best time for wedding photos because the light is flattering and creates a romantic, ethereal feel. It helps to avoid harsh shadows and the bright midday sun.
• When to schedule: If you have an evening ceremony, golden hour is the perfect time for couple portraits. If you’re planning an afternoon ceremony, you might need to schedule your couple session a bit earlier, depending on the time of sunset.

2. After the Ceremony (Before the Reception)

• Why it’s great: Many couples choose to take their portraits immediately after the ceremony, before heading to the reception. This works especially well if you’ve opted for a first look, as you can use this time to take intimate photos without feeling rushed later in the day. You’ll also still be fresh and excited from the ceremony.
• When to schedule: Aim to allow about 20-40 minutes for couple pictures right after the ceremony, before heading to the cocktail hour or reception. This gives you time to relax and enjoy the moment without feeling pressured.

3. First Look (Before the Ceremony)

• Why it’s great: A first look happens before the ceremony when the couple sees each other privately for the first time on the wedding day. This moment is often emotional and intimate, making it a great time for photos. After the first look, you can take portraits while the wedding party and guests are still preparing, which gives you more flexibility and time for creative shots.
• When to schedule: Schedule the first look about 1-2 hours before the ceremony. This allows time for portraits and any other pre-wedding photos you want without feeling rushed.

4. Midday (If Necessary)

• Why it’s great: If golden hour or post-ceremony time isn’t possible due to timing constraints, midday can still work. While the light may be harsh, an experienced photographer can manage the light effectively, using techniques like natural or artificial diffused lighting to create beautiful images.
• When to schedule: If you must take photos during midday, aim for 10-15 minutes of portraits, then return to your guests or ceremony. Try to find shaded spots to avoid harsh sun on your faces.

5. Nighttime (If You Love Night Shots)

• Why it’s great: If you love the idea of creative nighttime portraits, this can be a magical time to take photos. Some couples choose to sneak away for a few nighttime photos with dramatic lighting, cityscapes, or even sparklers. It adds a different vibe to your wedding album.
• When to schedule: This is typically done after the reception has started, possibly during your first dance or before you leave for the night. Check with your photographer to ensure the lighting will work for this type of shoot.

Final Tips:

• Plan with Your Photographer: Consult your photographer when planning the best time for couple portraits. They’ll know the specific lighting conditions at your venue and can help you schedule for the most flattering times.
• Don’t Rush: Allocate enough time for your couple portraits so you can enjoy the moment without feeling rushed. This will ensure you get the best, most relaxed photos.
• Consider Your Location: The type of wedding venue and your preferred style of photography can also influence timing. Outdoor weddings with scenic views might benefit from sunset photos, while indoor venues may require more flexibility in timing.

In summary, golden hour is often considered the best time, but after the ceremony or first look are also great options to ensure you capture your love and joy in beautiful, natural light.